Digital Marketing
Certificate in Digital Marketing
The content in this certificate aligns with the Online Marketing Certified Associate (OMCA) credential, which is offered by OMCP. Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. This Certificate in Digital Marketing covers the strategic issues, marketing methods and tactics, industry terminology, and best practices.
Requirements
No prerequisites or degree requirements to register.
Program Length
The program takes approximately 30 hours to complete. Course materials are available for 730 days upon purchase.
Tuition Costs
Enrollment in the certificate in digital marketing program costs $589.
On-Demand Digital Marketing Skills
Each of the nine courses in this certificate program offer examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material. The coursework is self-paced so learners can complete the program on any schedule.
More key features of the program:
- Mobile-friendly and 100% online
- Guidance from subject matter experts
- Badge and credit-awarding
Digital Marketing Certificate Curriculum
The digital marketing certificate curriculum aligns with the Online Marketing Certified Associate (OMCA) credential, which is offered by the Online Marketing Certified Professionals (OMCP).
Certificate Courses:
- Social Media Marketing
- Marketing Automation
- Content Marketing
- Search Engine Optimization
- Web Analytics
- Paid Search (PPC)
- Conversion Rate Optimization
- Mobile Marketing
- Digital Marketing Strategy
Crediting Details:
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30 AMA PCM CEU Credits
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32 ATD CI Credits
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22.50 HRCI Credits
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3 IACET CEU Credits
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30 SHRM Credits
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10.50 PMI PDUs
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4.75 Business Acumen PDUs
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0 Power Skills PDUs
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5.75 Ways of Working PDUs
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View course descriptions and more information on the certificate purchasing page.
Support Just for You
Have questions about the certificate in digital marketing? Contact Loyola’s Office of Professional and Continuing Studies to speak one-on-one with a member of our team.